Frogman Announces Partnership with The Forest At Duke CCRC
By David in 
Durham based continuing care retirement community The Forest at Duke has chosen Frogman Interactive as their new interactive marketing partner. The relationship kicks off with a comprehensive marketing audit that will provide The Forest at Duke with data to be collected from competitive site visits, internal interviews, focus groups and targeted audience surveys. Frogman is collaborating with Karen Hodge of Senior Marketing Solutions, a seasoned consultant with over 20 years of experience with CCRCs. At the conclusion of the marketing audit, Frogman will be charged with designing, developing and launching a new Web site for The Forest, to be launched this summer. The site will include an interactive campus map, 360º Virtual Tours, 3D floor plan visualizations, video testimonials and a portfolio of new photography assets.
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